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<https://repository.unigoro.ac.id/id/eprint/4102> <http://purl.org/ontology/bibo/abstract> "Penelitian ini bertujuan untuk menganalisis strategi kemitraan dan penerapan konsep eduwisata membatik dalam meningkatkan daya saing UMKM Batik Sekar Rinambat di Kabupaten Bojonegoro. Penelitian menggunakan pendekatan kualitatif deskriptif dengan metode studi kasus. Pengumpulan data dilakukan melalui wawancara mendalam, observasi partisipatif, dan dokumentasi, sedangkan analisis data mengacu pada teori resource-based view, creating shared value, experiential learning, serta analisis SWOT. Hasil penelitian menunjukkan bahwa strategi kemitraan lintas sektor dengan Pertamina EP Cepu (CSR), Pemerintah Kabupaten Bojonegoro, dan Universitas Bojonegoro berperan signifikan dalam meningkatkan kapasitas produksi, inovasi usaha, dan promosi UMKM. Implementasi eduwisata membatik berbasis pengalaman, termasuk kegiatan cross culture dengan wisatawan luar negeri dari Korea Selatan, berdampak pada peningkatan pendapatan UMKM dari rata-rata Rp10-15 juta menjadi Rp20-25 juta per bulan. Analisis SWOT menghasilkan nilai IFASsebesar \r\n2,80 dan EFAS sebesar 2,63, yang menempatkan UMKM Batik Sekar Rinambat pada Kuadran I (Strength-Opportunities). Posisi ini menunjukkan bahwa UMKM berada dalam kondisi strategis yang kuat dan berpeluang besar untuk menerapkan strategi agresif berbasis inovasi, pengembangan eduwisata budaya, dan kemitraan berkelanjutan guna meningkatkan daya saing secara berkelanjutan"^^<http://www.w3.org/2001/XMLSchema#string> .
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