Items where Author is "Arina Salwa Ghoutsil Haq Kosim, Kosim"
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Thesis
Arina Salwa Ghoutsil Haq Kosim, Kosim (2026) Pengaruh Influencer Marketing Harga dan Branding Merek Terhadap Preferensi Belanja dan Loyalitas Pelanggan Generasi Z di Kota Bojonegoro. Bachelor thesis, Fakultas Ekonomi.